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Ten Rules for Strategic Innovators: From Idea to Execution (精装)
by Vijay Govindarajan , Chris Trimble
| Category:
Innovation |
| Market price: ¥ 318.00
MSL price:
¥ 268.00
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| Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
In this book the authors provide an innovative and insightful approach to stepping outside the traditional boundaries of businesses, with a practical roadmap that clearly delineates the key elements. |
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AllReviews |
1 Total 1 pages 10 items |
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James (MSL quote), USA
<2007-06-19 00:00>
Govindarajan and Trimble use a nice blend of frameworks, research, and real life examples to provide a new perspective on innovation within existing organizations. Much conventional wisdom is proven to be myth - and the authors provide practical insight and advice that can be used to generate ideas get them successfully implemented. A must read for managers looking for breakthrough ideas without sacrificing their current business. |
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Jane (MSL quote), USA
<2007-06-19 00:00>
The business press frequently features stories of entrepreneurs who have left large corporations to develop innovative ideas. Yet, large corporations have assets such as well-established brands, distribution channels, and customer bases that can accelerate the development of new ideas. 10 Rules for Strategic Innovators provides a roadmap for large corporations that want to foster the development of new business concepts in way that insulates them from standard corporate processes but allows them to draw on valuable corporate assets. This book is full of rich case examples and will be very helpful to any senior executive who wants to launch a new business venture within a corporate environment. |
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A reader (MSL quote), USA
<2007-06-19 00:00>
I read books to be inspired and to change. I was very happy to have this book recommended to me. For every ten business books I read (and I read a lot), I finish one. Mostly because there is little new thought and little on implementation. I had no problem turning every page and learned something new from almost every chapter. A few points that I will put right into my practice (I run a consulting firm):
- The role of the strategic experiment. Basically, the corporation must accept an entirely new risk profile with strategic experiments in the new business to mimic the speed of a start-up
- New planning process. Planning processes kill innovation. Budgets rule. Put a certain percentage of the budget at risk through new planning process. Fundamentally, this also reflects a new business model.
- Learning. The outcome of the new business is the creation of tremendous insights into how to move faster in the marketplace, but not necessarily a great return. This is the role of the CEO to manage.
I recommend the book for the pragmatic business leader. |
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A reader (MSL quote), USA
<2007-06-19 00:00>
As a manager building a new business within an existing company, I am running into many challenges. VG and Chris utilize real world situations to highlight these challenges, and offer practical ideas and frameworks to address them. I first read the book to get a perspective on other, similar situations, then re-read it to find ideas to apply, and now turn back to it as a continual reference.
From Forget, Borrow, Learn to the Theory Focused Planning to the 10 Lessons themselves, there is a wealth of knowledge and experience they share. Many books talk about finding the innovative idea. 10 Rules for Strategic Innovators actually helps outline how to turn the idea into a new, viable commercial business. This book is unique and a truly great read. |
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Srikanth (MSL quote), USA
<2007-06-19 00:00>
The book is true to its title.
It describes what strategic innovation is, how it is different from other forms of innovation, and why established firms must take strategic innovation seriously.
Years of research has been condensed into ten rules revolving around three key ideas - forgetting, borrowing and learning. Ideas are richly illustrated with extensive case studies.
Like the title says, they take you from Idea to Execution systematically.
The Ten rules build on each other, and help you both diagnose problem areas and formulate solutions to those problem areas.
Very readable, useful and relevant to these changing times that are full of inflection points that need to be understood, managed and leveraged for competitive advantage. |
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Smith (MSL quote), USA
<2007-06-19 00:00>
While others have argued that leaders must manage innovation even while managing their existing products, Govindarajan and Trimble provide practical knowledge as well as real world examples about how to actually do so. Their knowledge and insights are grounded in deep analysis and experience of great companies that actually manage these dynamics.
Business leaders can definately benefit from reading this book. As the authors argue, managing both an existing business and an innovation is an art, not a science, and leadership is a key aspect of this art. Striking the tricky balance between letting go of the past while learning from the past tests a leader's craft. Luckily, Govindarajan and Trimble offer leaders ideas and examples of how to do so. |
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Ferneau (MSL quote), USA
<2007-06-19 00:00>
This book squarely addresses the confounding pitfalls that lie between conceiving of a strategic innovation and executing it successfully. With perceptive insight into the organizational realities that thwart innovation, the book provides a practical guide to overcoming those challenges. It should be required reading in every board room, corner office and management retreat.
Combining the art of effective teaching and executive coaching with the science of disciplined scholarship, the authors bring their lessons to life with well-selected case studies from such diverse industries as biotechnology, media, information technology and consumer products. Although the book is directed at strategic innovation in the context of established companies, I found that the book's lessons are also remarkably instructive for emerging ventures.
This is the rare business book that delivers value at multiple levels. The core principles are so straightforward that a time-pressed executive can read the book quickly to gain fresh perspective on the innovation imperative that drives business today. But if you are actively engaged in or about to commence a new strategic undertaking, the book also offers detailed recommendations on how to structure and manage the initiative successfully; abundant graphics drive home the points and make it easy to use this material as the basis for a group discussion. Finally, if you want to explore the material in more depth, the authors have provided extensive endnotes with a wealth of thoughtful references to additional scholarly articles and business examples. Put simply, this book is full of guru guidance - if you're at all like me, your copy will soon be full of dog-eared pages and highlighted passages. |
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A reader (MSL quote), USA
<2007-06-19 00:00>
Many thanks to Vijay Govindarajan (VG) and Chris Trimble for this grand exposition of ideas first shared in the Spring 2005 California Management Review and the May 2005 Harvard Business Review. VG and Trimble's "Forget, Borrow, Learn" framework is the most powerful recipe for corporate reinvention that I have encountered.
As other Amazon reviewers have skillfully described the contents of this excellent book, I would like to add just two things.
First, as a graduate of the Tuck School of Business, I had the good fortune of encountering VG in the classroom. VG is a dynamic presence who commands attention. If you get a chance to experience VG in person, take it. To get a (very) small taste of what I am talking about, check out VG's video link at Tuck's website.
Second, to learn further from VG, I highly recommend VG's blog. Several of VG's posts are pure gold. For example, in VG's March 10, 2006 post, he puts forth his "three box thinking model," with box 1 being "Manage the present," box 2 being "Selectively abandon the past," and box 3 being "Create the future." The leaders of most companies spend most of their time in box 1, believing that they are working on strategy. As VG contends, though, strategy is really about boxes 2 and (especially) 3, that is, figuring out how to allocate scarce resources today to assure market leadership in 2010, 2020, and beyond. Yes, indeed.
In sum, I not only recommend this book wholeheartedly, but also urge those concerned with the long-term health of their firms to continue reckoning with the thoughts and writings of both VG and Chris Trimble. |
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A reader (MSL quote), USA
<2007-06-19 00:00>
Vijay Govindrajan and Trimble are masters of story telling. The book makes a great read with a good mix of academic insight with the case studies. Many organizations in their quest for innovation miss the boat due to poor execution in the field, this book has some great lessons for all those that dare to innovate in the new world. Currently as I face similar issues I find this book a very helpful tool on our efforts at dealing with our innovation challenges. I strongly recommend and believe its an outstanding piece of work. |
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Jones (MSL quote), USA
<2007-06-19 00:00>
It is not often that I come across a business strategy book that is as insightful, thought provoking and practical as the 10 Rules for Strategic Innovators is. The authors (Vijay Govindarajan and Chris Trimble) have captured and presented the real truths for how businesses need to innovate in an ever changing business environment that is truly global. The simplicity of their concepts; The Forgetting Challenge, The Borrowing Challenge and the Learning Challenge - then mapping it against an organization staff, structure, systems and culture becomes a cookbook of how to integrate a strategic innovation/experiment under many business circumstances into your business- and be assured of success. The authors brilliant analyses of real world businesses, added a dimension of credibility that left you saying "by god - these guys are right on target!"
Whether your business is b-to-b, b-to-c, services, consumer goods or any combination- this is a must read book. Read it - and pass on your recommendation to another! This book will remain on my must read list for years to come. |
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1 Total 1 pages 10 items |
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