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Masters of Sales (平装)
by Ivan R. Misner, Don Morgan
| Category:
Sales, Art of selling, Compilation of selling skills, Entrepreneurship |
| Market price: ¥ 228.00
MSL price:
¥ 208.00
[ Shop incentives ]
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| Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
Featuring insights and advice from some of the world's most well-known sales gurus, such as Tony Robbins, Harvey Mackay and Tom Hopkins, this book is a sure-fire resource for aspiring sales people. |
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AllReviews |
1 Total 1 pages 7 items |
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Publishers Weekly (MSL quote), USA
<2007-10-14 00:00>
Reunited co-editors Misner and Morgan (Masters of Networking) return with a collection of vignettes from successful businesspeople who know how to sell, sell, sell, from Martha Stewart and Tony Robbins on down. Within those vignettes are many short, punchy tips on how you, too, can be a success in sales; unfortunately, all-too-obvious information abounds, such as Don Morgan explaining, "a 'no' means that the client does not like the product and sees no personal application for it or anyone else in his organization." Some entries manage to make the obvious vague (Bill Buckley: "Almost nothing gets sold without a salesperson, and all salespeople sell through a process of human interaction"), while others use an infomercial-like life-enrichment tack that occasionally reads like cult indoctrination (Anthony Parinello: "If you master the art of building personal rapport... you'll find greater opportunities, resources, and personal fulfillment in just about every corner of your life"). Solid tips are few and far between, and there's a lack of substance throughout. |
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Timothy M. Houston (MSL quote), USA
<2007-10-14 00:00>
Having read Ivan Misner and Don Morgan's previous two, best-sellers, Masters of Networking and Masters of Success, I was anxious to see if Masters of Sales would live up to the my expectation of being another world-class work. In short, it did and then some!
Dr. Misner founded BNI, the world's largest business referral and networking organization. Its members believe in a simple philosophy: "Giver's Gain", that in order to receive business, one must give freely. This theme is an undercurrent througout this book in that Misner and Morgan have brought together some of the most well known authorities on sales (Harvey Mackay, Jay Conrad Levinson, Keith Ferrazzi, Bob Burg, Anthony Parinello, Zig Ziglar, Tom Hopkins, etc.), combined their contributions with those of successful authors and personalities (Tony Robbins, Brian Tracy, Martha Stewart, Jack Canfield), and added their secrets and techniques with those of many of the rising stars and most successful (yet unheard of by many) sales and business people in the world.
What makes this book unique, compared to most other books on sales, is that it is NOT strictly a "how-to" manual. Rather, it is a compilation of success stories, techniques and vignettes in 11 areas which every sales person (or ANYONE in business for that matter) encounters as part of their career. Whether its information about goal setting, different types of prospecting, various sales systems, selling online, selling to the coporate client, handling objections and closing the sale, the authors share and encourage their reader to take these recipes for success, master them, add their own ingredients and then to teach them.
After reading this book from cover to cover, Misner and Morgan, as well as each of the contributing authors shows WHY they are to be considered Masters of Sales and how you can become one. This book is a MUST for your professional development library.
If you take the material from Masters of Sales and incorporate it with the material from Masters of Networking and Masters of Success, you have a perfect Trifecta that will truly make you a Master in your professional career and in life! |
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Don Mastrangelo (MSL quote), USA
<2007-10-14 00:00>
Masters of Sales is packed with the best of the best secrets of over 80 top sales professionals. It's an easy and exciting read - each chapter leaves you with a new opportunity to increase your skills, attitude and enthusiasm for our profession. Whether you are new to sales or building your career Masters of Sales is a must for your library! |
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Sam Schwartz (MSL quote), USA
<2007-10-14 00:00>
Sales used to have a negative connotation but this is no longer the case. Just look at the line-up of contributing authors. This book gave me a wider perspective through the eyes of the masters. We all relate differently to each other and I am sure you will find an author in here that you can relate to, and better understand systems and ideas that will help you become a master of sales. What I liked in this book was the wide diversity of the contributing authors, and getting an insight into their philosophy of sales. This book not only talks about the theory of sales but rather gives tangible solutions. |
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Michael E. Gordon (MSL quote), USA
<2007-10-14 00:00>
This is quite a significant book! 78 masters of influence, persuasion and selling share their wisdom. The subject iself is the essence of business: Getting Sales. I teach entrepreneurship at Babson College and other universities, and I will certainly recommend this book to my students. My compliments and gratitude to Ivan Misner and all the contributing authors.
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Armchair Interviews (MSL quote), USA
<2007-10-14 00:00>
It's been said there are only two certainties in life: death and taxes. Perhaps if would be fitting to amend this to include the fact that sales are an absolute certainty in this life. Who has not dreaded the purchase of a vehicle or trip to a retail store where a hoard of salespeople surround you looking to score the latest commission? A closer look at "sales," however, indicates it is a fitting filter to understand many vocations.
Isn't the minister actually a salesperson who is intent upon moving his parishioners ever closer to a "close?" What of the school teacher who daily sells the student on the need for an education so that they can live their dreams? Of course, those who actually sell goods are what are stereotypically imagined by the term sales.
Everyone can benefit from the refreshing book, Masters of Sales, a work full of practical ideas born out of the actual practice of modern "master sellers." The work is skillfully divided into short vignettes grouped under a common theme, such as: The Buyer's Perspective. Those who sell on a day-to-day basis will be inspired by sales legends: Zig Ziglar, Martha Stewart and Brian Tracy, just to name a few of the 73 who have corroborated on this work.
The vignette that resonated the most deeply with me was the one supplied by Jack Canfield, of Chicken Soup for the Soul fame. He elaborates how he and co-creator Mark Victor Hansen sought the advice of Ron Scolastico and utilized his Rule of 5. Every day, ask yourself, "What five things can I do that will move me closer to my goal that will make a quantum leap for my career?" Then do them. If everyone read and then put this vignette into play - the very nature of industry would be changed in a few months.
If your career even peripherally involves sales, then you would love this book. If I purchased only one book in 2007 - this book would be it, hands down. I inhaled this book and look forward to more books in this series.
Super book about sales that should be on your bookshelf. |
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Steven K. Gold (MSL quote), USA
<2007-10-14 00:00>
As an entrepreneur and teacher of entrepreneurship, "selling" plays a critical role - from the sale one's ideas to partners and investors, to the sale of actual products and services to customers. I found the stories and techniques presented in this book to be informative and inspiring. While some were better than others, there was something to be learned from all of them. Clearly the most effective way to learn sales is through experience, however this book offers the next best thing by providing examples of what works. The authors have given us a book that's nicely written, well organized, and easy to read. Overall a great book that's well worth taking the time to read. |
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1 Total 1 pages 7 items |
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