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Mavericks at Work: Why the Most Original Minds in Business Win (Hardcover)
by William C. Taylor , Polly G. LaBarre
| Category:
Management |
| Market price: ¥ 278.00
MSL price:
¥ 258.00
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MSL rating:
 Good for Gifts |
| MSL Pointer Review:
It's often "the road not taken" that determines your success - the authors take you on a fascinating tour of mavericks which are advancing modern business practices. |
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Author: William C. Taylor , Polly G. LaBarre
Publisher: William Morrow
Pub. in: October, 2006
ISBN: 0060779616
Pages: 336
Measurements: 9 x 6.1 x 1.2 inches
Origin of product: USA
Order code: BA00879
Other information: ISBN-13: 978-0060779610
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- MSL Picks -
The word “maverick” derives from Texan rancher and politician Sam Maverick, who allowed his unbranded cattle to roam semi-wild instead of branding them and penning them in fenced-in ranges. That sort of independent spirit describes the companies and business leaders profiled in this book.
This book is basically cut into four components:
(1) business should be contrarian;
(2) group thinking far surpasses the thoughts of individuals;
(3) businesses succeed when they increase/improve customer relations;
(4) businesses are only as good as their employees.
The premise is that the successful businesses of the future must not follow the success stories (models) of the past. Instead, if the business has an asset of value - e.g. technology, personal service industry - and implements the above-recited four components, it may succeed. The authors imply that if same business uses the old model, it shall fail.
The book warns America that it could fail if we continue with the model of yesterday. Then we thankfully discover that the model of yesterday is not used by many American business as this book is chock full of "new model" success stories - from which the authors decipher what made such business succeed, and from such introspection the above-recited four components are derived.
The book is laced with war stories of the successful business and how their successes prove the authors' theory to be accurate. To an executive, reading about the other businesses should be engaging.
- From quoting a reader
Target readers:
Business people
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Better with
Ahead of the Curve: A Commonsense Guide to Forecasting Business and Market Cycles
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William C. Taylor is a cofounder and founding editor of Fast Company. During his tenure, the magazine won numerous awards (including two National Magazine Awards) and earned a passionate following among executives and entrepreneurs. He writes the "Under New Management" column for the New York Times and has published essays and CEO interviews in the Harvard Business Review.
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From the publisher
Meet the innovators and upstarts who are inventing the future of business. Their unconventional ideas and groundbreaking strategies can become your business plan for the twenty-first century - a better way to lead, compete, and succeed.
Business as usual is a bust. In industry after indus-try, the old guard is cutting back and losing ground. Meanwhile, organizations that were once dismissed as upstarts, as wildcards - or mavericks - are making waves and growing fast. There is a reason: In an age of hypercompetition and nonstop innovation, the only way to stand out from the crowd is to stand for something truly original.
That's the lesson behind the companies, executives, and entrepreneurs you'll meet in Mavericks at Work.They are winning big in business by rethinking the logic of how business gets done. They have devised exciting new answers to the timeless challenges facing organizations of every size and leaders in every field: how you make strategy, how you unleash new ideas, how you connect with customers, how your best people achieve great results.
Who are these mavericks? They are break-the-mold business units inside giants such as IBM and Procter & Gamble, as well as high-profile innovators such as HBO and Pixar. They are Internet banks and gold mines, fashion retailers and advertising agencies, funky sandwich shops and hard-charging computer programmers. Together, they are creating an inspiring agenda that every business can put to work.
Their success demonstrates that:
- Being different makes all the difference
- Sharing values beats selling value
- The company with the smartest customers wins
- Nobody is as smart as everybody
- Character counts for as much as credentials
- Great leaders are insatiable learners
Whether you're a young professional setting out on your career, a senior executive looking to make your organization grow, or an entrepreneur building a company from scratch, Mavericks at Work will help you think bigger, aim higher, and win more decisively.
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| View all 6 comments |
Leslie (MSL quote), USA
<2007-06-26 00:00>
An excellent and inspiring read for all management and executive teams.
As well as offering insights into innovative companies like Pixar, Commerce Bank, Cirque de Soleil, Southwest Airlines, ING Direct, Cranium, Jones Soda, and more, the authors generously include 40 pages of resources and source materials which could keep the reader busy for weeks (it's a book that just keeps on giving and giving). If you need to take your company's competitive edge in a new direction, rise above the clutter, find new sources for business intelligence, and energize your workforce, this book shows you how Mavericks get it done.
I judge the value of a book by the amount of highlighting I've made, and there was plenty! It's a fast, easy read, too.
By the way - I'd recommend Bill Taylor as a speaker for your next executive conference. He's a great speaker (despite not using powerpoint). I heard him at branding conference in Oct 06 and was so inspired I bought and read his book that same day...and passed a copy to our CEO. |
Brian (MSL quote), USA
<2007-06-26 00:00>
This was a wonderful book! It was the most mind expanding book I've read in a very long time (and I've read hundreds of business books over the past decade or two). This may be the first amazon review that I've written but I really feel that this is a winner.
I particularly enjoyed Taylor and LaBarre's research around the work of Nine Sigma and InnoCentive in generating an "open source" approach to innovation (I haven't dug into their websites yet to do more research but I plan to). |
Darren (MSL quote), USA
<2007-06-26 00:00>
What good is a book full of insightful and exciting information if it's too boring and complicated to read? This book gets to the point and does it in an entertaining way. Awesome details on what makes great companies stand out in an overcrowded me-too, over-supplied world. Thank God for authors who not only want to make a great point but want to do it in a plain and easy to read manner. Best book I've read in years! |
A reader (MSL quote), USA
<2007-06-26 00:00>
This amazing book is the perfect primer for people who are looking past conventional wisdom and yearn to improve their organizations in bold new ways. From open-source innovation and advocacy-focused strategies, to redesigning work and reconnecting with the customer, the authors take you on a truly fascinating tour of the Mavericks who are advancing modern business practices in ways that are changing their industries. This is one of those rare books where you start writing notes on almost every page. |
View all 6 comments |
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