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slide:ology: The Art and Science of Creating Great Presentations (Paperback)
by Nancy Duarte
Category:
Presentation skills, Communication skills, Interpersonal effectiveness |
Market price: ¥ 360.00
MSL price:
¥ 288.00
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Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
Good for Gifts
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MSL Pointer Review:
One of the newly introduced but quickly bestselling books on presentation skills. |
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Author: Nancy Duarte
Publisher: O'Reilly Media, Inc.
Pub. in: August, 2008
ISBN: 0596522347
Pages: 294
Measurements: 9 x 8.9 x 0.6 inches
Origin of product: USA
Order code: BA15092
Other information: ISBN-13: 978-0596522346
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- Awards & Credential -
A top seller on presentation skills on Amazon.com. |
- MSL Picks -
Nancy Duarte, author of slide:ology: The Art and Science of Creating Great Presentations has a wealth of resources on her Web site including articles, a blog, and extended content from her book. She cleverly adds a www symbol on some pages in the book. This sends a signal to check the book's companion site for extended content.
This great approach works well because it's visual with the green www taking little space. Thus, you don't feel like the book wastes any space to point you away from the book's pages. Some people don't care to go online - they want their entire book within the book's pages. So it won't bother this audience.
A useful book companion site also helps market the book to those who don't have it. If they like what they see, they'll want the rest of it. Smart authors balance the print and online resource to avoid taking away from the experience of the print edition and providing bonus material that would not work in the book (videos of the presentation and downloadable PowerPoint files) while giving just enough information to those who don't own the book... yet.
Duarte refers to Sky McCloud's dynamic presentation containing 200 slides that she shows in eight minutes. Her book site includes her full presentation - which you can't capture in the book. As a deaf person, I couldn't hear what she said. That girl's slides captivate me the whole time as they almost tell a story on their own.
What I like about these PowerPoint files is the site shows them like a movie. It also helps to watch the presentation in full first and then download the file to see its individual slides and how to make it work. Duarte provides the links referenced in the book so readers can click instead of type them.
The slick and colorful book shows how to create effective, intriguing, and visual presentations from the beginning of the process where you ask questions to know your audience better. It works through finding inspiration and coming up with the initial ideas and design.
slide:ology helps those who know all the tricks of PowerPoint, but struggle with the visual aspects of the presentation - the art and design part. That's me. I'm a right-brain thinker who tells it like it is.
I struggle when it comes to creating and showing my thoughts with visuals. It's like when I tried to be a web designer. I knew how to do HTML, CSS, and create a site. But it was flat, lifeless, and boring.
This book blends PowerPoint and information visualization. Such visuals help tell the story. So the book covers space, typography, delivery, diagrams, color, animation, design value, and more.
This won't teach you how to use PowerPoint. Plenty of books covering that exist already. Instead, Duarte focuses on helping you tell your story in a dramatic and visually appealing way. You won't have to resort to cliché images anymore.
Case studies appear throughout the book between creativity and design discussions. Some zoom in on a specific feature of a real presentation while others share expertise from talented speakers and executives of organizations ranging from Cisco to a church pastor.
After reading slide:ology, I believe I can step up my presentations from a design perspective. I'm a pro when it comes to text, but visuals... kaput. Since I can easily create charts, it won't take much to make them more effective with the tips from the book. I'm in no hurry to do a presentation and test out what I've learned.
The book is easy to read and reference as it uses a lot of pictures and slides. Although a lot of the text uses too small of a font size - very surprising considering the discussion on font size.
(From quoting Meryl K. Evans, USA)
Target readers:
Anyone who needs to communicate with others using PowerPoint slides.
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Principal of Duarte Design (http://www.duarte.com) since 1990, Nancy Duarte passionately pursues the presentation development and design niche. One of the largest design firms in Silicon Valley and listed as a top woman-owned business in the area, Duarte Design is one of the few agencies in the world focused solely on presentations, whether they are delivered in person, online or via mobile device. Nancy's twenty years of experience working with global companies and thought leaders has influenced the perception of some of the world's most valuable brands and many of humanity's common causes.
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From Publisher
No matter where you are on the organizational ladder, the odds are high that you've delivered a high-stakes presentation to your peers, your boss, your customers, or the general public. Presentation software is one of the few tools that requires professionals to think visually on an almost daily basis. But unlike verbal skills, effective visual expression is not easy, natural, or actively taught in schools or business training programs. slide:ology fills that void.
Written by Nancy Duarte, President and CEO of Duarte Design, the firm that created the presentation for Al Gore's Oscar-winning film, An Inconvenient Truth, this book is full of practical approaches to visual story development that can be applied by anyone. The book combines conceptual thinking and inspirational design, with insightful case studies from the world's leading brands. With slide:ology you'll learn to:
- Connect with specific audiences - Turn ideas into informative graphics - Use sketching and diagramming techniques effectively - Create graphics that enable audiences to process information easily - Develop truly influential presentations - Utilize presentation technology to your advantage
Millions of presentations and billions of slides have been produced - and most of them miss the mark. slide:ology will challenge your traditional approach to creating slides by teaching you how to be a visual thinker. And it will help your career by creating momentum for your cause.
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A guest reviewer (MSL quote), USA
<2009-03-16 00:00>
Remember Al Gore's Inconvenient Truth slides? They were designed by this author. That initially caught my attention, but the great contemporary design and well-written information kept me interested. I've been looking for a good book on PowerPoint design for awhile... I've finally found a great one! Here's why. Most books about PowerPoint simply tell you how to use the program; however this book teaches about creating effective and dazzling slides. It walks you through the process of brainstorming, storyboarding, organization and finally design. It helps with developing a concept and especially the artistic aspect. Some tips she provides: use visual metaphors, the less text the better, and the 3 second rule (the audience must understand the slide within 3 seconds). She also provides many case studies so there are plenty of examples and inspiration showing good powerpoint design.
I'm a graphic designer and frequently have to design powerpoints for clients. I've found designing for powerpoints particularly challenging because it's easy for the presentations to look cliche, resembling too much of a template, with challenging color contrasts and text integration. To add to this, often I'm told by clients they want lots of bullet points and way too many slides. But now I've already begun to notice an improvement in my slides' effectiveness. I highly recommend this book! |
A guest reviwer (MSL quote), USA
<2009-03-16 00:00>
Slide:ology is really an incredible book. I do some presentations part time for a music business. I really felt overwhelmed in starting it. It is not a primer. If you are experienced with PowerPoint you will get a lot out of it. If you are beginning, then use the PP tutorials on the web. This is advanced board-room stuff. Don't get me wrong. It is a great book with incredible visuals. I have gotten a lot out of it. The ideas are there. How to do what they say is up to you to spend time with the program. I would have given it 5 stars but for the need to really be an advanced user. I would have preferred a section for the novice advancing to the more detailed presentations. The pictures and graphics are great but I feel like I am watching someone who knows how and where to get these, but I don't. It is daunting!! Yet, it really is a must read if you are entangled in the corporate world of presentations. For me, an intermediate, I have to go back into the PP program and learn more about the how-to portions. Then maybe I can get my monies worth out of the book! |
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