The Little Red Book of Selling : 12.5 Principles of Sales Greatness (Hardcover)by Jeffrey Gitomer
Sharing his insights on why customers buy and why they appeal to the intrinsic value, this practical book can help improve your sales career.
Market price: ¥ 228.00
MSL price: ¥ 178.00
Publisher: Bard Press
Pub. Time: September, 2004
How to Master the Art of Selling (Paperback)by Tom Hopkins
First published in 1982, this book is a classic in sales literature spelling out striking formula for selling success.
Market price: ¥ 178.00
MSL price: ¥ 148.00
Publisher: Warner Business Books
Pub. Time: May, 2005
Purple Cow, Transform Your Business by Being Remarkable (Hardcover)by Seth Godin
Speaking from a pretty novel perspective, this little book serves as an excellent challenge to existing notions of marketing.
Market price: ¥ 218.00
MSL price: ¥ 208.00
Publisher: Portfolio Hardcover
Pub. Time: May, 2003
Influence: The Psychology of Persuasion (Collins Business Essentials) (Paperback)by Robert B. Cialdini, Ph.D.
One of the bestselling sales books and probably the best written book on the art of persuasion.
Market price: ¥ 208.00
MSL price: ¥ 168.00
Publisher: Collins
Pub. Time: December, 2006
SPIN Selling (Hardcover)by Neil Rackham
Practical and internationally proven steps to selling success. A must-read for sales professionals.
Market price: ¥ 308.00
MSL price: ¥ 258.00
Publisher: McGraw Hill
Crossing The Chasm: Marketing and Selling Disruptive Products to Mainstream Customers (Paperback)by Geoffrey Moore
A never-out-of-date classic for the library of every technology marketing executive.
Market price: ¥ 198.00
MSL price: ¥ 158.00
Publisher: Collins; Revised edition
Pub. Time: August, 2002
Inside the Tornado: Strategies for Developing, Leveraging, and Surviving Hyper-growth Markets (Paperback)by Geoffrey A. Moore
Using the "tornado" metaphor correctly, this book suggests that turbulence of unprecedented magnitude has occurred within the global marketplace which the Internet have created. Should be read with Crossing the Chasm.
Market price: ¥ 198.00
MSL price: ¥ 168.00
Publisher: Collins
Think like Your Customer: A Winning Strategy to Maximize Sales by Understanding and Influencing how and why Your Customers Buy (Paperback)by Bill Stinnett
Sales professionals looking for an edge over competition can hugely benefit from understanding and applying the paradigm of Thinking like Your Customers.
Market price: ¥ 198.00
MSL price: ¥ 168.00
Publisher: McGraw Hill
Solution Selling, Creating Buyers in Difficult Selling Markets (Hardcover)by Michael T. Bosworth
The standard in high value selling, this book is the bible for consultative sales.
Market price: ¥ 318.00
MSL price: ¥ 288.00
Publisher: McGraw Hill
Pub. Time: December, 1995
The Long Tail: Why the Future of Business Is Selling Less of More (Hardcover)by Chris Anderson
Interesting and insightful book with fascinating competitive implications for your business in the new-economy context.
Market price: ¥ 258.00
MSL price: ¥ 218.00
Publisher: Hyperion
Pub. Time: July, 2006
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