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When Fish Fly: Lessons For Creating a Vital and Energized Workplace From the World Famous Pike Place Fish Market (Hardcover)
by John Yokoyama, Joseph Michelli
| Category:
Corporate culture, Workplace motivation, Employee morale, Management, Leadership |
| Market price: ¥ 210.00
MSL price:
¥ 178.00
[ Shop incentives ]
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| Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
A classic read on Customer service and employee morale. Better read it together with Fish! |
| If you want us to help you with the right titles you're looking for, or to make reading recommendations based on your needs, please contact our consultants. |
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Author: John Yokoyama, Joseph Michelli
Publisher: Hyperion
Pub. in: August, 2004
ISBN: 1401300618
Pages: 176
Measurements: 8.3 x 5.7 x 0.8 inches
Origin of product: USA
Order code: BA150
Other information: ISBN-13: 978-1401300616
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- MSL Picks -
The title comes from the practice of the "fishmongers" (workers) of Pike Place Fish Market in Seattle, who are 'world famous' for tossing the customer's fish purchase great distances and putting on a show to the delight of thousands of visitors.
Several years ago I read the book "Fish!" by Stephen C. Lundin, et. al., a business parable grounded in the story of lessons learned at the Pike Place Fish Market. "When Fish Fly" is written by the owner of the business and the organizational coach who has worked with the business for many years. The book provides some fascinating background on how the market became the shining example it is today. Further, the authors lay out eight key principles at the foundation of their success:
1. Creating a vision of power and possibility as a team.
2. Enrolling and formalizing individual commitment and team alignment to the vision.
3. Helping team members distinguish between the state of being and the state of doing. (A call to BE the vision in the moment, whatever it takes.)
4. Having leadership redefine themselves as effective agents of change.
5. Assisting team members in letting go of internal and external conversations that rob them of their personalpower.
6. Guiding team members to listen to make a difference instead of listening to defend or blame.
7. Helping the crew live their commitment to one another through effective coaching. (Everybody coaches everbody else and is open to receiving coaching from everybody else.)
8. Assisting crew members as they turn snags into breakthroughs.
Most of all, the book reveals the power of alignment to a vision, and provides some strategies any organization can take if it is interested in a vision that includes making money and also making a difference in the lives of its workers and customers.
The book lacks a hard edge for readers who insist 'it's a jungle out there.' As author Og Mandino put it one time, if it's a jungle out there, it's because we have made it so. "When Fish Fly" provides an alternative approach.
Persons who have read the book "FISH!" or who have seen the instructional video will still gain a great deal from this book, but it stands just fine by itself as well. Both business and non-profit organizations will benefit from its brevity, inspiration, and strategies.
(From quoting a guest reviewer)
Target readers:
Business leaders, manager, HR professionals,
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John Yokoyama is the owner of the World Famous Pike Place Fish Market. John's love of fish began as a child fishing with his father on Puget Sound. He learned the retailing business by working at his dad's produce stand in the Pike Place Farmer's Market. At age 25, he purchased the fish stand across from his dad's produce stand. He lives in Seattle. Joseph Michelli, Ph.D., is a psychologist, organizational consultant, daily radio show talk host, professional speaker, and author of Humor, Play and Laughter. He presents and consults on the creation of dynamic and playful corporate cultures for corporations around the world. He lives in Colorado Springs, Colorado.
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From Publisher
In this revealing business advice book, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide. When Fish Fly offers Yokoyama's cohesive strategy for achieving world famous results for owners, managers, and front-line workers alike. Once you understand the generative principles behind the World Famous Pike Place Fish Market you, too, can develop a culture that leads to excellent employee morale and legendary customer service.
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Publishers Weekly (MSL quote), USA
<2008-10-19 00:00>
By empowering his employees, helping them buy in to his business vision and encouraging an intense commitment to customer service, Yokoyama turned a struggling Seattle fish market - with many unhappy employees - into the World Famous Pike Place Fish Market. Now "it would be difficult to find any retail store in America that makes more money per square foot of retail space," Yokoyama writes; "we haven’t had a full-time employee leave within the past five years." In this volume, which liberally employs fishing metaphors, Yokoyama and Michelli (Humor, Play and Laughter) share lessons and concepts that apply to a wide variety of business ventures. They offer advice for instilling passion in employees, thinking outside the profit box and striving to reach out to the community and customers, solving problems effectively and with a view to improvement, and realizing as goals are achieved, that "the process never ends. The game is simply played at a higher level with time." Well-placed quotes from such luminaries as Nelson Mandela and Woodrow Wilson enhance the book’s inspirational, if idealistic, messages. |
Ken Blanchard (MSL quote), USA
<2008-10-19 00:00>
You can energize your employees and delight your customers by modeling your business on the... ideas from [this fish market]. |
David Siegfried (Booklist, MSL quote), USA
<2008-10-19 00:00>
Yokoyama is the owner of Pike Place Fish in Seattle's Pike Place Market, a historic, open-air market located in the heart of Seattle, Washington. Crowds gather daily to see the crew of fishmongers throwing fish and interacting with customers, and also to purchase some of the freshest fish in the country. The stand wasn't always as successful as it is today, however. Yokoyama's attitudes were shaped from his childhood experience of being imprisoned in World War II Japanese-American internment camps, as well as by his overbearing father. Prone to outbursts of anger, his strict, closed-minded management style wasn't working. Through much personal work he became aware of the effects that negative dialog, both internal and external, were having on his crew. Once he made a conscious decision to take a personal interest in his employees and created a vision of becoming a "world famous" fish market, the business really took off. He now shares his powerful insights as a consultant on the creation of dynamic business cultures for corporations around the world. |
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