|
|
Augustine's Laws, 6th Edition (Hardcover)
by Norman R. Augustine
| Category:
Management, Productivity improvement, Efficiency tools |
| Market price: ¥ 420.00
MSL price:
¥ 348.00
[ Shop incentives ]
|
| Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
Required reading for anyone in the aerospace business. |
| If you want us to help you with the right titles you're looking for, or to make reading recommendations based on your needs, please contact our consultants. |
Detail |
Author |
Description |
Excerpt |
Reviews |
|
|
|
Author: Norman R. Augustine
Publisher: AIAA (American Institute of Aeronautics & Ast; 6 edition
Pub. in: June, 1997
ISBN: 1563472406
Pages: 365
Measurements: 9.5 x 6.4 x 1.2 inches
Origin of product: USA
Order code: BA01521
Other information: 978-1563472404
|
|
Rate this product:
|
|
- MSL Picks -
Norman Augustine wrote "Augustine's Laws" in his position as president and Chief Operating Officer of Martin Marietta Corporation (since merged into Lockheed Martin.) This book should be required reading for anyone accepting a job anywhere in the aerospace industry. Augustine follows the declining fortunes of the fictional Daedalus Model Airplane Company as key projects meet every obstacle and disaster business can devise. He sums up his findings in fifty-two witty laws, such as number XXVI, "If a sufficient number of management layers are superimposed on top of each other, it can be assured that disaster is not left to chance." He comments on the thickness of proposals (one millimeter per $ million contract value), the number of briefings required to keep a multi-year program funded (approximately one year's worth of work per year), and the odds of getting anything approved (a "yes" is a succession of "non-no's.")
This book is the aerospace industry in a nutshell. It's funny, tragic, and absolutely dead-on. Read it if you're a taxpayer, a jobholder, or a person who likes a great read.
(From quoting a guest reviewer, USA MSL)
|
|
Customers who bought this product also bought:
|
|
Norman R. Augustine is Chairman of Lockheed Martin Corporation, the nation's largest aerospace/defense corporation and among the top thirty firms on the Fortune 500 List. He has held numerous high-level posts in government and private industry, including Undersecretary of the Army and Vice President of LTV Corporation, Chairman of the Council of Governors of the American Red Cross, and President of the American Institute of Aeronautics and Astronautics. Mr. Augustine has five times received the Department of Defense's highest civilian award, the Distinguished Service Medal, holds 13 honorary degrees, and has authored or coauthored three books. He lives in Potomac, Maryland.
|
|
From publisher
How do you keep your sense of humor in the crazy business world? AIAA is pleased to announce the re-release of the updated Augustine's Laws. First published by Viking Penguin, this edition of the management classic has long been out of print.
Augustine's Laws is a collection of 52 laws that cover every area of business. Each law formulates a home truth about business life that, once pointed out, is impossible to forget or ignore. Each law is imbedded in an entertaining and informative text whose humor brings into sharp focus all the complexities a manager is ever likely to face.
"This is the only book that ever made me mutter, 'we're all doomed,' while laughing at the same time. I enjoyed it thoroughly."--Scott Adams, creater of "Dilbert"
Law Number V: One-tenth of the participants produce over one-third of the output. Increasing the number of participants merely reduces the average output.
Law Number XI: If the Earth could be made to rotate twice as fast, managers would get twice as much done. If the Earth could be made to rotate twenty times as fast, everyone else would get twice as much done since all the managers would fly off.
Augustine's Laws has been widely praised and quoted in the national media. The book's humor brings solace to all of us trapped in the coils of business perplexity; its sanity and brilliance will suggest multiple escapes and solutions.
|
From a guest reviewer(MSL quoted), USA
<2008-10-29 00:00>
Norm Augustine has captured the government defense aerospace industry "sprawling on a pin" for dissection. In one particularly humorous bit he points out that just when the aerospace industry's trend to more and more expensive combat aircraft looked like it might be stalled since adding weight is anathema to aircraft - along came something expensive and weightless to fill the gap - software! This is one terrific book! Just the figure showing there is no correlation between what executives are paid and the performance of their companies is worth the price of admission. |
|
|
|
|
