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China Now: Doing Business In The World's Most Dynamic Market (Hardcover)
by N. Mark Lam, John L. Graham
| Category:
China Business |
| Market price: ¥ 298.00
MSL price:
¥ 268.00
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Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
Provides important coverage of business/revenue potential on a region-by-region basis and ways to conduct intellectual property negotiations. |
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Author: N. Mark Lam, John L. Graham
Publisher: McGraw-Hill Companies
Pub. in: December, 2006
ISBN: 0071472541
Pages: 385
Measurements: 16 x 23,3 cm
Origin of product: USA
Order code: BA00997
Other information: ISBN-13: 978-0071472548
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- Awards & Credential -
The authors have considerable experience through their work over the past 20 years, and their methods for doing business in China have been published in management journals and magazines including "Harvard Business Review" and "Harvard Business School Working Knowledge".
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- MSL Picks -
Turn East-West Relations Into Win-Win Situations
China has more than one billion people. That's one billion potential customers. China Now is your must-have guide to this exciting world of opportunity, written by a top corporate advisor and a renowned business professor who specialize in East-West business strategy. Together, Mark Lam and John Graham have worked with dozens of Fortune 500 companies and thousands of American and Chinese executives, and now share with you their most successful strategies, tactics, and insights.
A comprehensive all-in-one tour of the world's fastest growing market, China Now is filled with everything you need to know about China's people, negotiation styles, culture, history, economics, and business dealings. You'll learn how to plan, where to go, and who to visit for the best results. And, unlike other books on the market, you'll discover the key differences between various regions and businesses that could make or break the deal.
China Now includes:
The best regions to do business
Nonverbal cues and culture-based signals
Important travel, meeting, and personnel tips
Laws and regulations on customs, foreign trade, and investment
Protecting your intellectual property rights
Even if you've read Sun Tsu's The Art of War, this book will help you master the art of peaceful negotiations-and establish long-term partnerships that profit everyone involved. The advice you'll find here is not only invaluable; it's absolutely essential to the future of your business.
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N. Mark Lam is an attorney and business advisor specializing in East-West negotiations, and is the CEO of the world's largest Internet radio network, Live 365.com. His area of expetise is in forming global alliances and resolving business and legal conflicts for global high-tech companies, including Philips Electronics and Hon Hai Precision Industry Co., Ltd.
John L. Graham is a Professor of International Business at Paul Merage School of Business, University of California, Irvine, and a world recognized scholar in the area of international business negotiations. During the last 25 years, he has provided advice and training to executive groups at Fortune 500 companies and other insititutions, including Toyata, Honeywell, Ford, AT&T,and the U.S. State Department.
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Two senior business figures with substantial experience of working in China and with Fortune-listed companies have written this comprehensive book of guidance in East-West business strategies. Part One looks at the necessary background for negotiations with Chinese business people, including: knowledge of China's history and culture and of its economic trajectories; familiarity with US impediments for trade with China; general knowledge of the Chinese legal and business environment. Part Two looks at American and Chinese traditional negotiating styles and then at pre-preparations for negotiation, patterns of negotiation and the events afterwards. Part Three explores regional differences in Chinese business patterns in the diverse mainland, Hong Kong, Taiwan, Singapore and the far diaspora. Part Four is on intellectual property rights. The final chapters offer projections on the probably bumpy road ahead for China-US business development.
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