|
|
Nonstop Networking: How to Improve Your Life, Luck, and Career (Capital Ideas for Business & Personal Development) (Hardcover)
by Andrea Nierenberg
| Category:
Networking, Relationship building, Social skills, Business skills |
| Market price: ¥ 218.00
MSL price:
¥ 208.00
[ Shop incentives ]
|
| Stock:
Pre-order item, lead time 3-7 weeks upon payment [ COD term does not apply to pre-order items ] |
MSL rating:
 Good for Gifts |
| MSL Pointer Review:
A definitive working guide on networking, good for people starving for an expert's advice. |
| If you want us to help you with the right titles you're looking for, or to make reading recommendations based on your needs, please contact our consultants. |
Detail |
Author |
Description |
Excerpt |
Reviews |
|
|
|
Author: Andrea Nierenberg
Publisher: Capital Books
Pub. in:
ISBN: 1892123924
Pages: 160
Measurements: 8.9 x 5.7 x 0.7 inches
Origin of product: USA
Order code: BA00150
Other information:
|
|
Rate this product:
|
|
- Awards & Credential -
A practical networking guidance from America's "Queen of Networking." |
|
- MSL Picks -
Nonstop Networking covers every aspect of the networking process from meeting people to getting to know them to keeping in touch with those near and far. While learning basic networking techniques is important, Andrea goes beyond the fundamentals. She explains different communication styles and describes the type of people you need in your network. And because, as Andrea says, "we are all shy in some situations" there's a special section for Introverts.
Building professional relationships is one of the most important skills to learn and cultivate. Not only is it an excellent way to learn more about career options, but it is also the best way to find out about opportunities and a crucial success factor once you are on the job.
In addition, while you are exploring career options, talking with people in the field gives you the opportunity to:
- See a profession up close and get an “insider” perspective
- Ask questions
- Observe the work environment
- Gain insight that will help you make career decisions
- Meet professionals who may be able to assist you with your job search
When it comes to careers, nothing compares to talking with people who actually work in the business. Networking is your chance to speak with people in your industry of choice to learn more about their careers and how to develop your own. Studies repeatedly show that over 50% of job seekers find positions through networking.
Starting From Scratch: Building a Network
Many people are nervous about the idea of networking because it conjures up images of either rejection or opportunistically using other people with no benefit provided in return. While rejection may be part of networking, and job searching in general, it is absolutely not true that there’s nothing to be gained from networking unless you’re the person who wants a job.
Networking is about developing a support system of people that you can rely upon, and who can rely upon you in return. It is about building relationships and asking for information, not jobs. If you ask for something that can be easily provided such as information about the industry, hiring trends, and job search tips, you make it much easier for someone to grant your request. This allows you to build on current relationships and make new ones.
Remember, if you make a good impression and handle this appropriately, your contacts are likely to think of you when they hear about openings. Also, just because you’re the one looking for a job today doesn’t mean that you won’t be in a position to hire someone in the future. In addition, as an active job seeker, you are in a position to share the knowledge you have gained through research and talking with people in various industries or jobs – something a lot of employed people can’t find enough time to do.
Networking is something we all do naturally, usually without even realizing it. We do not hesitate to ask someone for a restaurant recommendation, nursery school information, or travel tips to a location we have never been. The process is the same; identify people who have the knowledge you seek and contact them. Oftentimes, in our personal lives, our best information comes from a friend of a friend. Networking for career information works the same way.
Most people have at least functional understanding of personal networking they generally have some idea gained from personal experience, training or instinct.
What is not apparent to most people, even those who are networking aficionados, is the depth and breath of the cumulative impact of personal networking on our socio economic individual lives, as well as that of our local and regional communities.
Andrea begins to bring this broader vision and role of networking to us with her conversational style approach.
Andrea clearly and precisely describes the process by which a person can enhance their life by the use of networking. Andrea's style shows she understands how hard it is for people to learn and practice networking today. The prerequisite skills of good networking are not intuitive and are not part of most formal education experiences so her work in this book is serving a fundamental need for thousands who will benefit by reading and practicing the skills.
For people without the basic networking skills - here they are.
For people with some of the skills and a desire to develop them further - here is the way.
For people who believe in networking and want a better understanding of networkings' deeper role of a micro building block of a macro socio economic structure - here it is.
Nonstop Networking has become one of the books I keep close by for ready reference.
(From quoting an American reviewer)
Target readers:
Executives, managers, entrepreneurs, professionals, government and non-profit leaders, MBAs and anyone else dealing with people regularly in their job and life.
|
|
Customers who bought this product also bought:
|
|
Friends and associates alike praise Andrea Nierenberg as the "Queen of Networking." And for good reason. The independent personal marketing consultant and founder of The Nierenberg Group, actively maintains an ever-growing, worldwide network of 2,500 friends, clients, and associates keeping in touch with each at least once a year by note, phone, e-mail, or one-on-one meeting. Her understanding and mastery of personal marketing and networking techniques has made her one of the most sought-after experts in the field. Ms. Nierenberg works with leading businesses, such as AOL Time Warner, Citigroup, Coach, Estée Lauder, Georgia Pacific, Omnicom Group, Tiffany & Co., and Zenith Media. Along with workshops and seminars for her business clients, she teaches “Self-Marketing: A to Z” a course she developed at New York University. She is a featured speaker at global conferences and conventions and her expert networking advice has appeared in national and international media including The New York Times, The Wall Street Journal, and Fortune Online.
|
|
From Publisher
Does the word "networking" make you cringe? Maybe that is why many shy away from the very skill that can help them personally and professionally. In Nonstop Networking author and personal marketing consultant, Andrea Nierenberg, reveals unique and easy-to-use strategies for linking-up with people in order to achieve mutual personal and professional goals. Based on five simple steps, Andrea's system is different from other networking techniques in that it focuses on comfortable and familiar techniques for building relationships and not on handing out business cards and asking for referrals. Readers will discover positive ways to network anywhere, any time and the secret of how to build relationships that will improve their life, luck, and career.
Learn twelve techniques to use when approaching a room full of strangers, master eight sure-fire communications skills, discover the types of people you need in your network (and that may already be a part of your circle of contacts.) Are you shy or introverted? Learn networking techniques that capitalize on your natural abilities. Are you anxious about keeping track of all your contacts? Andrea presents an elegantly simple system for organizing and staying in touch with everyone in your network. Easy to read with many examples of personal success stories throughout, Nonstop Networking is a must have for recent graduates, job seekers, career changers, consultants, entrepreneurs, or anyone with a personal or professional goal to achieve.
|
Chapter One
What Is Networking?
Does the word networking scare you or even worse, make you cringe? Many people feel that way. Maybe that is why you shy away from the very skill that can help you professionally and personally.
I have a friend who is a great photographer. Her pictures really give true meaning to the phrase "a picture is worth a thousand words.” She captures the essence of her subject in each photograph. Yet, she puts off starting her own photography business. As she says “I don’t feel ready yet.” I think she is fearful of getting out there and building the relationships that will help her grow her business. In other words, she is scared of networking.
You Need to Know How to Network Effectively
Even if the word networking does make you cringe, you know you need to develop this skill to be successful. The old saying, "It’s not what you know but who you know” is true more than ever in today’s competitive world. It is most often the “who you know” that leads you to the next job, next client, funding for your business, successful project in your company, or whatever you may be looking for in life, professionally and personally.
My friend the photographer knows all this. She’s a well-educated, competent, professional woman. She has many contacts from her previous career as a marketing manager and knows the value of marketing one’s self. Like many of us in the wake of current events such as 9-11, she wants very badly to achieve goals that have become even more important to her. She knows he has to overcome her resistance to networking, yet she can come up with a million and one excuses not to network.
When I started this book, I asked her to share some of her reactions to “networking” with me. Do any of these sound familiar to you?
- I’m basically a shy person.
- I’m uncomfortable starting a conversation with a stranger.
- I don’t know how to keep a conversation going, or how to gracefully break away when it is time to move on.
- I’m embarrassed to ask someone for a favor.
- I’m a private person - when I get on a plane or train, the last thing I want to do is chat with the person next to me!
- I’m busy - I hardly have enough time in my life for the people and activities I really care about: family, friends, my kid’s soccer games and recitals, or taking a class!
- I don’t care for the type of people who call themselves “networkers.” I think they are only interested in getting something from e.
- I don’t know how to keep track of my contacts. My address book is a mess, and I don’t have a PDA or the right software on my computer.
- I haven’t followed through with the contacts I’ve managed to make; therefore, when I do need some information or help, I’m reluctant to make the call.
I can also relate to these. Networking comes easy for me now, but it wasn’t always so. At one point in my life, I was very shy. When I first moved to New York City, I knew no one but my grandparents, and now, many years later, I have a database of over 2,500 contacts that is still growing. I soon found out that networking was the way that could enrich and empower myself. Early on in my career, I developed this basic theory of networking, which is, the opposite of networking is not working. In other words, if I’m not making connections and nurturing the relationships I have developed, I am simply “not working.”
You Already Have the Resources You Need
I once heard that we will all know at least 250 during the course of our lifetimes through our jobs, social activities, religious affiliations, neighborhoods, clubs, and other organizations. This number can multiply when you realize that each of these people can help you by influencing some of the 250 people they know, just as you can help them by influencing those you know. For example, I once met someone in a workshop who introduced me to his brother who subsequently hired me for an extensive project. Now I could have spent forever calling the person just to get an appointment; however, with introduction from someone who already believed in me, I was able to get an appointment right away, give my presentation, and ultimately land the job.
I get upset when I hear someone say, “I need a new job, so I better start networking.” Or, “I only network at certain meetings or event.” Why not make networking part of your everyday life? In fact, every time you meet someone new it is an opportunity to learn new things that will enrich and enhance your life.
I like to think networking as the ongoing process of making connections and nurturing relationships that benefits both parties over time. You will see as we go through this journey together that it is a process you can start anytime and anywhere in your life. Truth is, you may already be doing it and not know it…
Building Relationships and Reaching Your Potential
You can meet people and network any place, anytime. Networking is a “nonstop” process; it is living your life, connecting with people, and making things happen. Building the relationships you need to reach your potential is easier than you think. I look at it as a simple 5-step process.
1. Meet people. Welcome opportunities to meet new people, and re-connect with those you already know.
2. Listen and learn. Everybody likes to talk about themselves. When you listen, you will learn who they are, what is important to them, how you can help them, and how they can help you.
3. Make connections. Help people connect with others you know who can help them.
4. Follow up. If you promise to do something, keep your promise and do it in a timely manner.
5. Stay in touch. After an initial period of contact, if a result does not materialize, most people will just move on. Here is where my networking system really “works” for successful networkers. These folks find ways to stay in touch and continue to build relationships. Why? Because their goal is to build a network of long-lasting, mutually beneficial relationships, not just to get an immediate “result.”
Quotes from Nonstop Networking:
- Have an Opening Line. Think out what you will say when meeting someone new.
- Develop a 30-second Infomercial about yourself/your business.
Be prepared to answer the question, "What do you do?", quickly, clearly, enthusiastically, and memorably.
- Do your Research. Before the meeting, find out issues relevant to the meeting.
- Develop a list of idea-generator topics or small talk. Be up on business news, current affairs, as well as the latest news and trends in your industry.
- Get in Line! Find a line and get in it - at the registration desk or the restaurant - its a natural opportunity to start a conversation.
- Take a deep breath and dive into a group. Approaching an already existing group is not easy. Write down a couple of positive comments about yourself/the event to break the ice and jump in.
- Look for the Greeter or Host for help. It's their job to introduce you, especially when new to a group.
- Start a conversation with your dinner partner.
- Have an Exit Strategy. It’s perfectly polite to leave something for next time and end the conversation with a follow-up plan of continuing the conversation at a later time, meeting, etc.
- Set a Goal for Every Event. Plan to make a certain number of quality contacts at every gathering you attend and make yourself go through the process.
|
|
| View all 13 comments |
Cincinnati Enquirer (MSL quote), USA
<2006-12-28 00:00>
For Andrea R. Nierenberg, author of Nonstop Networking: How to Improve Your Life, Luck and Career, there are seven traits of great networkers: they appear confident and are not afraid to ask for what they need, they appreciate those who help them, they nurture relationships, are tenacious in going around obstacles, are excellent listeners, rebound from rejection and are friendly. |
Ann Kadet (Smart Money) (MSL quote), USA
<2006-12-28 00:00>
In her new book, Non-Stop Networking: How to Improve Your Life, Luck and Career, she discusses the behaviors that do more harm than good and explains the right way to cultivate contacts. |
Fresno Bee San Antonio Express-News (MSL quote), USA
<2006-12-28 00:00>
In her most recent book, Non-Stop Networking: How to Improve Your Life, Luck and Career, Nierenberg offers several techniques for approaching a room full of strangers and the communications skills necessary to approach them. The book makes a special effort to show those introverts how to use their personality traits to advantage. |
Jim Pawlak (BizBooks, Chicago Tribune)(MSL quote), USA
<2006-12-28 00:00>
The book’s theme is to make networking a habit. Nierenberg demystifies the networking process for those who rank networking alongside public speaking as their top fears. For experienced networkers, the book serves as a reminder of what they must continue to do to make things happen. |
View all 13 comments |
|
|
|
|
