Power Sales Writing (Paperback)
by Sue A. Hershkowitz-Coore

The Copywriter's Handbook (Paperback)
by Robert W. Bly

Showing you how to write effectively and persuasively and teaches you how to craft good advertisements, brochures and commercials, this book is excellent, no-nonsense guide to copywriting.

Customer Satisfaction is Worthless, Customer Loyalty is Priceless: How to Make Them Love You, Keep You Coming Back, and Tell Everyone They Know (Paperback)
by Jeffrey Gitomer

Promising to make a real difference, this book will greatly improve your customer loyalty skills and increase your referral business.

The Ultimate Question: Driving Good Profits and True Growth (Hardcover)
by Fred Reichheld

This surprising book offers a powerful message based on common sense: Companies that treat their customers ethically and honestly will build a dedicated client base, and thus grow steadily and earn "good profits.

Telesales Tips From The Trenches: Secrets of a Street-Smart Salesman (Paperback)
by Joe Catal

Frank, honest and incredibly practical, this wicked little book offers the time tested telesales tips to ensure your sales success.

Selling to Anyone Over the Phone (Paperback)
by Renee P. Walkup , Sandra McKee

Full of great advice on managing your time and most importantly, managing the selling process, this book is a great resource for all sales professionals.

Cold Calling Techniques: (That Really Work!) (Cold Calling Techniques) (Paperback)
by Stephan Schiffman

Solid, well written and worth reading and referring to, Schiffmans' book is a remarkable resource to help enhance your telephone cold calling techniques.

Customers For Life: How To Turn That One-Time Buyer Into a Lifetime Customer (Paperback)
by Carl Sewell , Paul B. Brown

A readable, concise and practical book provides simple, yet profound business principles that will empower your business success.

Soft Selling in a Hard World: Plain Talk on the Art of Persuasion (2nd Edition-Revised & Updated) (Paperback)
by Jerry Vass

A less known but extremely powerful handbook for the effective salesperson.

Endless Referrals, Third Edition (Paperback)
by Bob Burg

A Game Plan for Growing Your Business Dramatically.